By Design Conference
I chose the By Design conference to design a visual system. By design is an international multidisciplinary conference focused on design and design thinking, and to educate people on how good design is born and how powerful it can be. This promotional project was developed to market the event for the design industry. The main concept of the visual system was to show the design process and how good design is born. I used the site map to show the design thinking, and I used the elements to show the design process, like resized shapes. All those things can represent different creative ideas coming together. The use of the images, bold color schemes and typography are applied to the print and mobile applications.
Choose a current or past conference to create a hypothetical design conference and design a holistic visual system for it. Show the ability to create a sophisticated concept that matches the aim of the conference. The goal is not only to challenge a designer’s ability to demonstrate conceptual and visual design skills but also to demonstrate typographic skill all in a highly flexible design system which fits the needs of a design conference.